Whirlpool

To highlight a new third rack design, we told the story from a unique perspective: the dishwasher’s. Shot almost entirely from inside the machine, we showed one family’s dishwasher handle everything from big holiday loads to every day dishes.

Client: Whirlpool, Agency: Digitas, Creatives: Chris Jansma, Madeline Malachowski, Dan Cosgrove, Michael Epstein, Agency Producer: Rob Tripas, Director: Nicole Ackermann, Production Company: Merman, Post Production: Optimus

Whirlpool

To highlight a new third rack design, we told the story from a unique perspective: the dishwasher’s. Shot almost entirely from inside the machine, we showed one family’s dishwasher handle everything from big holiday loads to every day dishes.

Every Day, A Poster

Ai Projects